Avery Dennison protects its consumers' right to privacy. The following
guidelines outline fair and appropriate handling of all consumer
information passed through this Web site.
Avery Dennison Worldwide
Office Products Consumer Privacy Policy Guidelines
We at Avery Dennison Worldwide Office Products
value our consumers and take great pride in assuring
that their privacy is maintained. With electronic mail, Internet,
and other online resources growing exponentially, it is important
that we maintain an environment where our consumers feel comfortable
that the information they provide us will not be misused.
This protection of consumer privacy is best
achieved through cooperation between the business
community, customers, service providers, government
agencies, and information collectors. We at Avery
Dennison, believe every consumer should be able
to conduct business with us without having their
personal information used for unrelated purposes.
This document provides guidelines that Avery
Dennison Worldwide Office Products uses to ensure
proper handling of all consumer information.
Opt-Out Process
We believe our consumers should have the right
to decline disclosure of personal information
that is collected on our databases. The records
for those individuals who request that their
personal information not be used for future mailings
or phone calls will be marked in our database
so that their names will be excluded from any
contact in the future.
Currently, we mark consumer records in two ways:
1. Do not mail excludes the consumer's name
from Avery Dennison direct mail campaigns.
2. OK to mail includes consumers name on mailing list for Avery
Dennison direct mail campaigns, and occasional mails by their specified
stationery supplier.
Consumers can request removal of their name
and consumer information by the following methods:
Writing to Avery Dennison Consumer Service Centre
with the request:
Avery Dennison Consumer Service Centre
FREEPOST
Gardner Road
Maidenhead
Berkshire
SL6 2BX
Calling the Avery Dennison Consumer Service Centre, Monday to Friday
between the hours of 9am - 5pm, on 0800 80 50 20
Sending an e-mail to consumerservice-uk@eu.averydennison.com
Avery Dennison Consumer Information
Sources
Avery Dennison's consumer information is collected
when consumers:
Call the Avery Dennison Consumer Service Centre
(CSC). When consumers call the CSC, we might
ask for their names, address, phone number, and
other consumer profile information that helps
us better serve their needs in the future.
Consumer information is collected only if the consumer has given
us permission to do so. This information helps facilitate communication
with our consumers by allowing us to quickly and efficiently identify
the consumer.
Respond to various marketing campaigns (i.e., advertisements, business
reply cards, offers, etc.). This consumer information is completely
voluntary, and in all cases, consumers are given a choice to have
their names removed by checking the appropriate box on the questionnaire.
Visit the Avery® products Web site (www.avery.co.uk). Consumers
might be asked to respond to survey questionnaires or to register
to receive future mailings and product updates. Consumers might
also be asked to provide consumer information before downloading
Avery brand software products.
Types of Information
The consumer information we collect allows us
to better understand our consumers and their
product and service preferences. Consumer profiles
help us develop products and programmes, which
meet our consumers' needs. The typical consumer
profile information collected is: name and postal
address, phone or fax number, types of printers
used, job title, Avery brand product usage, and
stores or dealers used to purchase Avery products.
Information collected about
a consumer may include
Contact information (such as name, postal, and
email addresses);
Navigational information (such as data revealing consumers' preferences
or the choices they make among the range of products, services,
or sites);
Other consumer profile information that helps us better target
our products and services.
Uses of Consumer Information
Consumer information may be used for various
research projects aimed to better understand
Avery products consumer preferences. The data
may be used to evaluate consumer reactions to
content, products, and services offered online.
It may also include using the consumer's name
and address for direct mail or other consumer
communication methods.
On occasion, we may also disclose names and
information collected to approved firms that
conduct market research for Avery Dennison. Those
consumers who have requested removal of their
name and consumer information will not be contacted.
Email Processes
We will only use online email communication
with consumers who have given us permission to
do so. When used, we will provide our consumers
a mechanism through which they can request that
Avery Dennison omit their email addresses from
the active mailing list.
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